Famous Photographer, Famous Daughter
A project that's had 33 million views and counting, as of January 2017.
When Jessica Alba, George Takei, plus even the new Wonder Woman film director Patty Jenkins are talking about your work, trust us, it's pretty cool.
McGrew Studios and Josh Rossi Photography have wanted to work together on a project for several years, and at last we finally have!
The convergence of his daughter Nellee's 3rd birthday, the 75th anniversary of Wonder Woman, Halloween 2016, plus the new Wonder Woman movie trailer have resulted in a personal project for Josh that hit viral status in just several days. As Josh told KSL TV in an interview at our studio, "All the trending buttons have been hit with both the timing and subject matter of his project," (not to mention Full Time Photographer's original click-bait article title that waves a design and labor rate in readers' faces).
Josh's project has generated a BIG range of discussion, contention, admiration and even scorn-- throughout comment threads of all the websites that have reposted the project or created their own new features about it.
At McGrews, we are naturally just agog at all this activity and very proud to have played our role in this fantastic project.
Some of the videos, articles and links:
Nellee is one cool, three-year old superhero!
Costume made by McGrews' cartel members Jennifer McGrew with Diane Thompson, plus custom sword and shield by Randy Crit Killen. We love how great Josh's photos make our work look:)
We made Nellee's costume using several types of leathers along with worbla details, lacing, grommets and a variety of trimmings. We designed her leather bodice to be adjustable in the back as well as on the sides, because she will grow fast!
Her leather skirt pieces are sewn onto their own waistband which is attached under the bodice, and this whole element is alterable so it can also be adjused as she grows. Nelee's armored spats lace up over her boots and should also endure two or more shoe-size increases. We made Nellee's shoulder straps expandable, and for adjustability over time, plus created her pauldrons to slide on her straps.