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McGrew Studios

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Custom Mascots: Clinique

May 15, 2016 by mcgrewsadmin

Custom mascot costumes for Clinique.

In face-hiding as well as face-revealing varieties, at the preference of each store’s regional manager.

Katrina Kirkland, Naia Folidei and Rory Sepulveda pose in costumes designed as popular Clinique Cosmetics products at the grand opening of the Meier & Frank in Riverdale. The one-story department store is the eighth in Utah to open and is expected to generate between $200,000 and $300,000 in annual sales tax revenue to the city. (Robert Hirschi/The Salt Lake Tribune)
Katrina Kirkland, Naia Folidei and Rory Sepulveda pose in costumes designed as popular Clinique Cosmetics products at the grand opening of the Meier & Frank in Riverdale. The one-story department store is the eighth in Utah to open and is expected to generate between $200,000 and $300,000 in annual sales tax revenue to the city. (Robert Hirschi/The Salt Lake Tribune)

 

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To ‘hide’ or to ‘reveal’ is always an interesting consideration when you plan to create a walkaround or mascot for your business or product. The face-revealers interact the most purposefully with shoppers, passing out free samples during a department store grand opening.  The anonymous mascara-wearer is far more mischievous and sees through a scrim of metallic fabric.  For all twelve of these costumes we used high density closed cell foam and replicated the Clinique logos with pretty satin-stitch embroidery over appliques.

 

Katrina Kirkland, Naia Folidei and Rory Sepulveda pose in costumes designed as popular Clinique Cosmetics products at the grand opening of the Meier & Frank in Riverdale. The one-story department store is the eighth in Utah to open and is expected to generate between $200,000 and $300,000 in annual sales tax revenue to the city. (Robert Hirschi/The Salt Lake Tribune)
Katrina Kirkland, Naia Folidei and Rory Sepulveda pose in costumes designed as popular Clinique Cosmetics products at the grand opening of the Meier & Frank in Riverdale. The one-story department store is the eighth in Utah to open and is expected to generate between $200,000 and $300,000 in annual sales tax revenue to the city. (Robert Hirschi/The Salt Lake Tribune)

Filed Under: Commercials, costumes, Mascots

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