Category Archives: Commercials

Custom Mosquito Mascot: Spartan Mosquito

Mosquito mascot's lighting effects have several settings and glows red with blood through its vinyl side abdomen "windows"

Fantastic, fun build for thinkwebstore.com ‘s client, Spartan Mosquito.

 

A custom mosquito mascot, custom Spartan tunics and capes plus a dead mosquito prop.

Custom welded internal framework and fittings with polyethylene foam, fabrics, vinyl,  Worbla,  3D printed and vacuum formed parts plus cool lighting effects!

 

Mosquito mascot's lighting effects have several settings and glows red with blood through its vinyl side abdomen "windows"

Unimpressed with the mosquito costume offerings out there in the wild, Bryan Carter of ThinkWebStore came to us.  Discussions resulted in an agreement to create an oversize, realistic but definitely xenomorphic critter that would enthrall onlookers at its live convention performances plus Spartan Mosquito’s fun online videos.

 

Many thanks to Bryan Carter for hiring us and for your fantastic marketing idea that juxtaposes against the typical landscape. It’s brilliant.

 

National hardware conventions are typically about tile, plumbing and home improvement products. They rarely, if ever, are costume-focused events. ThinkWebStore’s parade of great looking models in custom Spartan garb and weapons, escorting their big captured mosquito around the convention floor is a sight that no one can ever forget! 

 

The Spartan Mosquito Eradicator product itself is ingenious and supplies have been pre-sold out for months.  Check it out: https://spartanmosquito.com/mosquito-control/

 

Hraefn Wulfson, meditating on the layout of custom mosquito mascot legs

Hraefn Wulfson, meditating on the layout of the new custom mosquito mascot legs

 

Crit Killen and Hraefn Wulfson discuss attachment and arrangement methods for the new custom mosquito mascot chassis

Crit Killen and Hraefn Wulfson discuss attachment and arrangement methods for the new custom mosquito mascot chassis

 

Hraefn Wulfson cuts and sands forms that will be used to vacuform wings for the new custom mosquito mascot

Hraefn Wulfson cuts and sands forms that will be used to vacuum form clear plastic wings for the new custom mosquito mascot

 

Isaac Doubek's handiwork- He's made custom 3d printed eyes for the new custom mosquito prop

Isaac Doubek’s handiwork- He’s made custom 3D printed eyes for the new custom mosquito prop

 

Hraefn Wulfson has the mosquito wing bucks ready for vacuum forming in clear plastic

Hraefn Wulfson has the mosquito wing bucks ready for vacuum forming in clear plastic

 

Isaac Doubek's handiwork- He's rewired a multi effect lighting element to portable battery unit for the new custom mosquito mascot

Isaac Doubek’s handiwork- He’s rewired a multi effect lighting element to portable battery unit for the new custom mosquito mascot

 

Crit Killen and Hraefn Wulfson discuss attachment and arrangement methods for the new custom mosquito mascot chassis. Each leg slides into a custom fitting for clarity and speedy assembly

Crit Killen and Hraefn Wulfson discuss attachment and arrangement methods for the new custom mosquito mascot chassis. Each leg slides into a custom fitting for clarity and speedy assembly

 

Crit Killen measures for wing attachment mount on mosquito mascot's welded steel shoulder frame and chassis

Crit Killen measures for wing attachment mount on mosquito mascot’s welded steel shoulder frame and chassis

 

Details of welded steel shoulder frame and chassis for new custom mosquito mascot on a dress dummy the same size as performer

Details of welded steel shoulder frame and chassis for new custom mosquito mascot on a dress dummy the same size as the five foot tall performer

 

Crit Killen and Hraefn Wulfson with the welded steel shoulder frame and chassis for new custom mosquito mascot on a dress dummy the same size as performer

Crit Killen and Hraefn Wulfson with the welded steel shoulder frame and chassis for new custom mosquito mascot on a dress dummy the same size as the five foot tall performer

 

Detail of each custom fitting for leg assembly in the new custom mosquito mascot

Detail of each custom fitting for leg assembly in the new custom mosquito mascot

 

Hraefn Wulfson wearing the new shoulder chassis of custom mosquito mascot with legs attached, casting an interesting shadow

Hraefn Wulfson wearing the new shoulder chassis of custom mosquito mascot with legs attached, casting an interesting shadow

 

Hraefn Wulfson wearing the new shoulder chassis of custom mosquito mascot with legs attached

Hraefn Wulfson wearing the new shoulder chassis of custom mosquito mascot with legs attached

 

Detail: Spartan Mosquito logo heat transfers on Spartan cape backs and wagon banners

Detail: Spartan Mosquito logo heat transfers on red linen Spartan cape backs and wagon banners

 

Hraefn Wulfson arranges the new dead mosquito prop on the convention safe Spartan spear

Hraefn Wulfson arranges the new dead mosquito prop on the convention-safe Spartan spear

 

Hraefn Wulfson adding a few final touches to the dead mosquito prop

Hraefn Wulfson adding a few final touches to the dead mosquito prop

 

Spooky in the daylight, the new mosquito mascot is ready to be disassembled for travel

Spooky even in the daylight, the new mosquito mascot is ready to be disassembled for travel

 

Bryan Carter, Jennifer McGrew and Hraefn Wulfson in a selfie with new mosquito mascot costume

Bryan Carter, Jennifer McGrew and Hraefn Wulfson in a selfie with new mosquito mascot costume

 

Spooky at night in the McGrew Studios parking lot- the new mosquito mascot costume

Spooky at night in the McGrew Studios parking lot- the new mosquito mascot costume

 

Mosquito mascot's lighting effects have several settings and glows red with blood through its vinyl side abdomen "windows"

Mosquito mascot’s internal lighting has several effects and glows red with blood through its vinyl side abdomen “windows”

 

Some late night parking lot paint on the new mosquito mascot. Isaac Doubek and Hraefn Wulfson

Some late night parking lot painting on the new mosquito mascot. Isaac Doubek and Hraefn Wulfson

 

Mosquito mascot's inner steel armature visible through the newly cut abdomen "windows"

Mosquito mascot’s inner steel armature visible through the newly cut abdomen “windows”

 

Ready to go to several national hardware shows on great looking models: Custom Spartan tunics, belts and capes. Linen, jute, fun trims and brooches

Ready to go to several national hardware shows on great looking models: Custom Spartan tunics, belts and capes. Red and white linen, jute, fun trims and brooches

 

Spartan Mosquito custom mascot scale pre-viz 

 

A BIG 2019 project for us involving the team effort and mighty

talents of Hraefn Wulfson, Crit Killen, Isaac Doubek, Carolyn Richardson, Uptown Embroidery and Jennifer McGrew

 

 

Custom Table: BladeHQ

a custom table for BladeHQ's video series

A new table, custom fabricated in welded steel and wood with a laminate top for BladeHQ’s weekly video series to feature their new knives and other products.

 

Made to spec by our own Crit Killen, 2019.
Thank you to Jamie Gregor of bladehq.com for having us build it:)

 

a custom table for BladeHQ's video series

Finished table, delivered to the new BladeHQ set

 

Crit Killen works on custom table for BladeHQ

Crit Killen works on custom table for BladeHQ

 

stained wood surfaces of new custom table for BladeHQ

Stained wood surfaces of new custom table for BladeHQ


Wood stain test on side of new table built for BladeHQ

Wood stain test on side of new table


Custom laminate top on new table built for BladeHQ

Custom laminate top on new table


thumbnail sketch for new BladeHQ custom table

Initial thumbnail sketch


Custom Miniatures: Godzilla’s City

Oh no- There goes Tokyo…

Miniature custom set (in “N-Scale” or 1/150th scale), complete with tiny terrified humans plus freeways and buildings designed to collapse with a flick of Godzilla’s giant tail.

Created by McGrew Studios’ production designer Hraefn Wulfson for Salty Block Pictures and their ongoing Megalopolis Toys commercial series featuring beautiful new versions of the most-sought classic collectibles.

May 2018
Many thanks to Moises Lemus of Salty Block Pictures for a great collaboration!

Gojira!With @saltyblockboi @saltyblockpictures

Posted by Hraefn Wulfson on Thursday, May 10, 2018

Experimenting with calamity…

Posted by Hraefn Wulfson on Saturday, May 5, 2018

A second collapse…@saltyblockboi @saltyblockpictures

Posted by Hraefn Wulfson on Sunday, May 6, 2018

Shooting the miniature today with @saltyblockboi @saltyblockpictures

Posted by Hraefn Wulfson on Thursday, May 10, 2018

Only 28 inches tall…Some highlights from today's progress. Almost there… @saltyblockboi @saltyblockpictures

Posted by Hraefn Wulfson on Tuesday, May 8, 2018

some more text

The last collapse test on building 2 prior to final details. Some highlights from today's progress. Almost there… @saltyblockboi @saltyblockpictures

Posted by Hraefn Wulfson on Wednesday, May 9, 2018

A final sweep for tonight. Sans The freeway…

Posted by Hraefn Wulfson on Wednesday, May 9, 2018

CFO SUPERHERO: PLURALSIGHT

Pluralsight’s popular Chief Revenue Officer, Joe DiBartolomeo.

 

On stage in Florida at their January 2018 sales kickoff event-

 

 

 

Concept art: Adam Gunn, Pluralsight Creative Director.

 

 

Fitting day: Joe and Adam at Pluralsight’s Kaysville, Utah offices-

 

A base-layer batman suit, about to be cannibalized/customized-

 

 

Custom dye sub printed fabric in Pluralsight’s orange-to-pink gradient, fashioned into a superhero cape-

 

 

Cape pleating-

 

 

More custom dye sub fabric-

 

 

Prepping lighting elements for Joe’s chest piece-

 

 

Ready now for color change on its outer gasket-

 

 

Prepping chest feature with binding around circumference and velcro mounting surface-

Custom Futuristic Costumes: Pluralsight video and Pluralsight Live 2017

Meet “Zero” and “One,” Pluralsight’s “future people”.

Appearing first in the stunning video (above) shown during Pluralsight Live’s opening session, they then arrived in person periodically throughout all three days of the event, intriguing and mingling with enthusiastic conference goers.

A full spectrum of colors enhanced the actors’ first set of costumes. A series of creative in-camera effects captured actors Phillip Istomin and Alexis Chanel being doused with paints and powders during the high frame-rate filming.

A great team includes the creators of the Pluralsight promo video,  JMills Entertainment.  Art direction and marketing by Adam Gunn, John Jensen and their colleagues at Pluralsight. Two sets of identical costumes for Zero and One custom built by Jennifer McGrew with Kelly Hawthorne.  Behind-the-scenes shots of the video shoot by Dee and Cory. Live performance scheduling logistics at the Grand America by Webb Event Production and the lovely Xenia Maritsas. On-location wardrobe tech and dressing by Jennifer McGrew.

 

‘Future People’ concept art: Pluralsight’s Adam Gunn

 

Prior to all the paint and color that doused them during the filming… One and Zero in their snappy new white future suits.

 

Initial paint splash on the costumes. Model Phillip Istomin gets some great air on that paint while smashing the ceramic container with a white sledgehammer. Model Alexis Chanel calmly observes.

 

A ‘before’ and ‘after’ set of custom costumes in the shop. All ready to head to the Grand America Hotel for Pluralsight Live

 

HMA (Hide My Ass) Commercial Costume Design: Chamber Media

Many good, innocent people lost their clothes in this fun commercial that underscores how vulnerable you are whenever using unprotected public wi-fi. For client, HMA (Hide My Ass) app.

 

Thank you to KJMagnetics, a great resource for the rare-earth, neodymium magnets we used in our effects. Thank you also to props wiz Wray Featherstone- your off-camera choreography made the execution of all our breakaway wardrobe possible. Turns out, too, that saving all our metal corset stay ends and bits for all those years was essential. Awesome concept, crew and content:) Thank you,  Chamber Media!

 

Ad Stuffed With Nudity and Shaved Back Hair Makes a More Serious Point About Wifi Security